Tracking Options for Your Project

Track Your Project Conversions Using the Facebook Pixel, Google Analytics or Google Tag Manager

Adrian avatar
Written by Adrian
Updated over a week ago

In the tracking tab of your project settings, you can add your Google Analytics ID, your Facebook Pixel ID or your Google Tag Manager Container ID. This way, the correct tracking code/script will be added automatically. 

Check the linked help documents to find out how to find your Facebook Pixel ID, how to find your Google Analytics ID (Google Analytics 4), and how to find your Google Tag Manager ID.

General Rules

Embedded involve.me projects with the same tracking code as their hosting webpage will be counted twice (one count for both the embed and the website for each visit will appear in your metrics under two different URLs).

Please be aware that if you leave your question text field empty you will not have the subtitle/description or placeholder sent to tracking, so it will be harder for you to identify. For privacy compliance only data from pre-defined answers like Dropdowns and Multiple Choice answers are sent. Personal data fields as well as Free Text Input fields will not be sent to tracking platforms.

Track Events via the Website Where the Project Is Embedded

When this option is enabled, the embedded project will pass the tracking events to the parent website. This way the events will be saved with the parent site's URL and not the project's URL, as long as either a Google Analytics, Google Tag Manager or Facebook Pixel tracking script is installed on the parent site.

ℹ️ Adding the tracking ID separately to involve.me is not recommended when this option is enabled, as it would create duplicate tracking events.

Please note that this feature is only available on our Pro Plan and above.

Google Analytics and Google Ads

If you have a tracking code active in your project settings, your involve.me project will automatically send all events available for your plan to your Google Analytics ID. 

Facebook Pixel

If you have a tracking code active in your project settings, your involve.me project will automatically send all events available for your plan to your Facebook Pixel.

Google Tag Manager

Google Tag Manager is available on the Pro plan or higher. If you have your Google Tag Manager active in your project settings, your Google Tag Manager will be loaded.

If you have any questions please contact support.

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