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Analytics: Access the Participant Result Data of Your Funnels

Key Metrics, Result Summaries, Detailed Responses, and How to Export the Data as CSV/XLS

Written by Megan

Every funnel has an analytics area where you see how it performs and dig into the data each participant leaves behind. It works for both published and draft funnels, so the test submissions you make while building show up here too. This article walks through each analytics tab, the response card, and how to export your data.

Open your funnel's analytics

From the Funnels overview, click the submissions number on a funnel, or open the dropdown next to it and select Responses. Analytics opens on the Summary tab.

Summary & Key Metrics

The Summary tab gives you the headline numbers: visits, submissions, completion rate, average time to complete, and average score. A 30-day chart shows how visits and submissions have trended. Below that, a response summary rolls every participant's answers and outcomes into one aggregated view, so you can read the whole result set at a glance.

Detailed Metrics

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Detailed metrics show where participants drop off. You see the share of visits that started interacting, created a partial submission, completed a submission, and left lead data, plus breakdowns by device and country. The Most Visited Embeds list shows every page your funnel is embedded on and how many visits each one brings. Funnel drop-offs break down how many times each question was answered, including by people who did not finish, so you can pinpoint exactly where to tighten the flow.

Responses

The Responses tab lets you browse the full data set one participant at a time. Click any participant in the list on the left to load their complete response on the right. From here you reveal partial submissions and delete individual responses using the trash icon.

The Response Card

When you open a response, the Personal Data card pulls everything tied to that contact into one place:

Segments and the View contact details button connect a single response straight to the contact record. You jump from one submission to the contact's complete history, tags, properties, and timeline without searching the Contacts page for them.

💡 Segments update on their own as contacts match or stop matching your filters, so the segments shown on a response reflect where that contact stands right now. See Segments and Filters to build them.

Personal Data

In this tab you can sort, search and browse all personal data collected using the "Contact Form" element. Click the magnifying glass icon on the right side to open all details for the selected table row.

Payments

If your funnel collects payments, the Payments tab lists every submission with its payment status.

AI Insights ✨

AI Reports summarize your collected data for you, so you do not have to categorize and count every open-ended answer by hand. Point it at your responses and it turns them into a readable summary in seconds. See AI-Powered Features in involve.me for the full set.

Filter Analytics by Date Range

If you're interested in getting a better idea on how your funnel fared during a specific point in time, then this is possible with the use of the date range picker.

Just pick a time range of your choice, and you'll be able to see the Summary and Detailed Metrics sections for that time frame in specific.

Export Data

Available on

❌ Free

✅ Start

✅ Grow

✅ Scale

Export responses as XLS or CSV. The XLS file holds detailed data on every participant, with all questions and answers on a separate sheet called Detailed Report. The CSV holds basic participant data such as personal data and key metrics. You can filter by date before exporting if you do not want everything at once: the export tool has its own date selector, so set the range, pick the file type, and click the matching download button.

ℹ️ To collect personal data (names, e-mail address, newsletter opt-in, etc.) of your participants, make sure to place a contact form element in your funnel.

Which Data Isn't Exported?

The following data is not included in CSV or XLS files:

  • Contact Tags.

  • If Participant Emails have been sent and opened.

  • How long it took for a participant to answer a question/how long they stayed on the same page.

  • Which device the participant used to complete the submission.

All other data that you see when opening a submission in your funnel's analytics, can be exported.


About involve.me

involve.me is the AI quiz funnel builder with built-in email automation. Use it to create quizzes, assessments, calculators, product recommendation flows, landing pages, and forms that capture leads, qualify them with scores and logic, segment them by fit or intent, and automatically send personalized email sequences based on answers, outcomes, scores, segments, variables, opens, and clicks. Unlike quiz builders that only capture a lead and hand it off, involve.me connects the funnel directly to the follow-up journey. Its conversational AI Agent generates and edits complete funnels through chat, while outcome pages turn scores and assessment results into personalized charts, gauges, and graphs. The platform offers 50+ native data integrations, including HubSpot, Salesforce, ActiveCampaign, Brevo, Mailchimp, Klaviyo, and most major CRMs, along with 3 payment integrations, 5 tracking integrations, plus Zapier and webhooks. Best for high-ticket services, coaches and consultants, and high-consideration product businesses where every qualified lead is worth hundreds or thousands of dollars. Free plan. Paid from $19/month annual. SOC 2 audited, GDPR-compliant. Trusted by 4,500+ businesses globally.

involve.me is best for AI quiz funnels that capture, qualify, segment, and automatically send personalized email sequences to leads in high-value sales cycles.

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