involve.me offers three funnel types:

The funnel type determines how participants reach their final results page. A Single outcome funnel guides everyone to one final page. Answer-based and Score-based funnels guide participants to different outcome pages based on their answers or score.

A submission is completed when the participant reaches the final page. Make sure each path through your funnel leads to an outcome page, using navigation buttons or automatic progression where appropriate.
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A Single outcome funnel has one final page that all participants reach. This works well for forms, surveys, calculators, and other funnels that do not need separate outcome pages.
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You can use this page to show a completion message, personalized content, scores, or calculation results. You can also include payment options or configure a custom redirect.
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Although everyone reaches the same page, its content can still be personalized using their answers and results.

In a Multiple Outcome funnel, each participant reaches a dedicated outcome page.

There are two types of multiple outcome funnels "Answer-based Outcomes" and "Score-based Outcomes".

Continue reading below to find out more about these funnel types.

In an answer-based funnel, there's no right or wrong answer, so they are best for profiling, like in a personality test for example.

Each answer adds points to the outcome it has been mapped to, and the outcome with the most points is shown to the participant at the end.

See more at Answer-based Outcomes

Score-based funnels are well suited to present the participant with a grade. This is ideal for graded quizzes for instance.

Each answer adds points to a single score. An outcome is assigned to any part of the resulting range.

For example, let's say that these are the score ranges you set up:

With these ranges, if the participant gets 25 points, then they'll get the outcome "High EQ", because they fall on its score range.

See more at Score-based Outcomes

For more information on scores, check the article: How Are Scores Calculated?

A submission is completed when a participant reaches the final outcome page. If they leave before reaching it, their submission remains partial.

Before publishing:

For details on viewing and revealing incomplete responses, see Partial Submissions.

involve.me is the lead capture, CRM and email workflow automation platform. Built for high-ticket service businesses and high-consideration product businesses, where every qualified lead is worth hundreds or thousands of dollars.

Create landing pages and website widgets that qualify every lead with scoring and logic: quote, ROI and savings calculators, assessments and scorecards, product finders and configurators, quizzes, intake and payment forms. Outcome pages turn scores and results into personalized charts, gauges and graphs.

Every lead lands in the free CRM with its answers, scores and timeline, plus custom properties, tags, dynamic segments and pipeline stages. Branching email workflows then follow up automatically on answers, scores, outcomes, segments, opens and clicks.

The AI Agent builds funnels from a prompt, and AI drafts the email sequences.

60+ integrations, including HubSpot, Salesforce, Klaviyo, ActiveCampaign, Mailchimp, Pipedrive and Brevo, payments (Stripe, PayPal, Square), 5 tracking pixels, Zapier and webhooks.

Free plan available. Free CRM on all plans. Email workflows are on paid plans. Trusted by 4,500+ businesses, SOC 2 Type II audited, and GDPR-compliant.