You can add participants automatically to your ActiveCampaign lists using the native ActiveCampaign integration.

Not entirely sure how to set up the integration? Make sure to learn about it in our dedicated article first.

You can connect the integration either by navigating to the "Integrations" tab in the navbar or by opening the dropdown menu of your project's card and selecting "Integrations" - then just click "Connect" on ActiveCampaign's card.

In order to connect the integration, start by entering an Internal Connection Name, then enter your ActiveCampaign API Key and URL.

Once you have connected integration, you'll be able to see the name of your connection and the email of the ActiveCampaign account you're using.

List ID and Form ID

If you go to ActiveCampaign's integration settings, you can select the List ID to which you want to add your participants and also enter your Form ID (optional).

If no Form ID is specified, by default the new Contacts will be automatically subscribed to your list.

See how to find your Form ID below.

How to find your ActiveCampaign Form ID (optional):

  • Click on Forms in the Dashboard menu.

  • Select the Form you wan't to link.

  • The Form ID number is displayed inside the page URL after "/forms/"

Data mapping for the ActiveCampaign integration

The integration will send email and default properties automatically.

In order for your list to accept more data, make sure to create custom fields in ActiveCampaign accordingly.

Default custom fields that are already predefined by ActiveCampaign:

  • Email

  • First Name

  • Last Name

  • Phone

  • Job Title

Default custom fields that need to be created beforehand:

You need to create the fields in ActiveCampaign and they should look exactly as shown below in the column "ActiveCampaign Fields". The % signs are automatically added by ActiveCampaign, so you don't need to input them. Fields

ActiveCampaign Fields




Text Input



Text Input



Text Input



Text Input

Organization name


Text Input

Full birthday with year





Text Input



Text Input



Text Input



Text Input

Country Code


Text Input



Text Input

Mobile Phone


Text Input



Text Input



Text Input

Correctly answered questions


Text Input

Quiz score of values


Text Input

Total points for the determining outcome


Text Input

Calculator Result*


Text Input

Calculators by ID (eg. ca_xxxxxxx)**


Text Input

Url for the website where the project was embedded


Text Input



Text Input



Text Input



Text Input



Text Input

*This is the result of the first calculator in the project, if there's only one calculator you can use this field.

**If you have multiple calculators in your project you can specify them by ID.

Data from question elements:

Any other collected data fields (eg. from multiple choice elements, free text inputs, sliders, opt-in checkboxes, etc,) can be mapped through "custom field mapping".

Good to know

  • Make sure you choose the right field names & types or your integration may not work!

  • If the subscriber is in an inactive state or has previously been unsubscribed or added to the suppression list, they will be re-added to the list. Also custom fields on existing contacts on the list will be updated.

  • If you have configured an ActiveCampaign integration on a project and you duplicate said project, your integration settings will duplicate as well.

Opt-in Checkbox and GDPR

In order to be fully GDPR compliant, you will need to tick the option "Only trigger integration when opt-in checkbox element was selected" on your integration's settings and add a dedicated opt-in checkbox that sends data over to the integration, to your project.

Here's a step-by-step guide on how to set it up.

If GDPR is of no concern to you, then you can skip this step.

Testing your integration

Once the integration has been set up and connected to your project, it will be time to test it in order to ensure everything is working as intended, learn how to do it here.

If you still have any questions, please feel free to contact support.

ActiveCampaign Advanced - Set up list segmentation or add Tags with ActiveCampaign automation

You can automatically assign your participants to an ActiveCampaign list or add a tag, based on any information collected in your project (email, name, country or any element from the form element, or any answer, outcome, score, etc.)

In ActiveCampaign, navigate to Automation / Create an Automation.

Create a new Automation from the list you are using with (trigger) and based on the criteria you need. In the example below, we are creating a new list for all the participants reaching "Outcome #2, and we are also adding a Tag "Outcome #2".

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